A real estate professional is an important go-to person for mortgage information, finds a new survey by TD Bank of about 1,500 homeowners.Here are some handouts to help arm your clients with more mortgage information:Questions to Ask When Choosing a LenderChecklist: Your Mortgage ApplicationWorksheet: Tracking Closing CostsVocabulary: Loans & Lending TermsFinance a Home, CreativelyForty-six percent of homeowners say they found information on
When people tell you they aren’t interested in your real estate services, they might just not be ready yet: They could be busy They might need to talk to someone else first You might not have shared enough interesting information The way you asked them may not have been compelling enoughGary Gold says you can steer the conversation in a different direction by asking: If you can check back with them in a couple days If you should call them shoul
If you want to generate more online search traffic for your business, surveys are increasingly showing the number one tactic you need to focus more on: blogging.“It’s not necessarily the most popular tactic among small businesses,” writes Forbes columnist Brian Sutter, in referencing the WASP Barcode 2017 “State of Small Business Report.”Indeed, according to the 2017 Small Business Survey, the most effective means to garner more search
Key Takeaways Be conversational, personal, educational and inspirational on social media. If you don’t believe you have something to offer, what you say will be shallow and meaningless.Keeping up with social media can be overwhelming, so I’ve developed what I call the “Holy Grail” of Facebook and LinkedIn, specifically, to make it easier for you.Whether you use these platforms sparingly or on a regular basis, these five tips will get your
Use these strategies to perfect your email marketing campaigns and grow your lead funnelKey Takeaways Segment email contacts in your CRM to target the right people with the right messages. Make video emails a major part of your email marketing strategy. Pay close attention to open rates and click-through rates and always test, track and analyze.Email marketing is one of the most effective marketing methods for building brand awareness, staying t
iPro currently deals throughout the states of California and Texas with new offices in New York and Florida. We continue to strive to broaden opportunities for real estate professionals and consumers. Visit www.iprore.com for the latest information and links.Click here for information on how to become a salesperson.
Social media remains a central focus for businesses looking to reach new and old customers online, according to a survey of 376 business professionals about their strategies with online marketing.Facebook still dominates among industries, with 88 percent of survey respondents saying they turn to that network to promote their brands. Marketers also are growing more satisfied with Facebook ads for outreach. The number of participants using Facebook
Key Takeaways Although leadership is one of the most crucial skills in the world of business, many business owners seem to overlook its importance. Leaders are great listeners and communicators, and they trust their team.Rosalynn Carter once said that a leader takes people where they want to go and that a great leader takes people where they don’t necessarily want to go, but ought to be.We are mostly surrounded by doers, and only a minuscule nu
If you're not careful about how you respond to clients over email, you could risk losing contracts, damaging your reputation, and even being sued for breach of confidentiality. Forbes.com offers some of the following tips to avoid PR nightmares and liability offenses with your email behavior.Beware of hitting the “reply all” button. If you’re responding to multiple contacts, delete the email thread history in your message to avoid potential
Gary Gold says “being in play” — having ongoing conversations — with leads is how you become their designated agent.If you’ve already started a dialogue with someone looking for a house, you’ll be the first one they call when they’re ready to move forward.But if you go MIA for several days, they’ll find another agent.It’s important to “be in play” with as many leads as possible. Always stay engaged with your book of leads v
This website includes images sourced from third party websites including Adobe, Getty Images, and as otherwise noted.
